Consumers' desires are paramount for
our food producing customers.
We understand this and have designed our products to help our customers
fulfill those desires.
BioNaturals products enable our customers to produce outstanding food
products that exceed consumer expectations, in terms of food protection,
naturalness, taste, health and eco-friendliness.
|Consumer Demands||BioNatural Benefits|
Here’s what European consumers think about
natural ingredients / clean label*:
- 66% rate “all-natural/no artificial additives”
as an important purchasing factor
- 60% always or usually read the ingredient list
- 76% think a short and simple ingredient list is important
- Over 50% would consider switching to an “all-natural” alternative
- Baby food, dairy products and meat are the most important foods that
should be “additive free”